by Paul Wilke | Nov 13, 2014 | General
It’s been said that success doesn’t come easy, and success in PR is no exception. There are shortcuts and cases where there are ways to get easy wins, but they are rare. Many startups dabbling their toes in the PR waters seem to be frustrated with the results they...
by Paul Wilke | Apr 30, 2014 | General, IPOs & Capital Funding
In Part 1 of our Ground Rules of IPO PR, we looked at some key rules for getting though the days leading up to your company’s IPO and beyond. Today, we’re looking a little closer at the CEO and what he or she needs to keep top of mind. CEOs are a breed unto themselves...
by Paul Wilke | Mar 24, 2014 | General, IPOs & Capital Funding
Today, we’re beginning what will be an ongoing series that looks at some of the IPO PR ground rules to know when it comes to taking your company public. It’s worth taking a moment to share some advice around IPO day that CEOs, CMOs and PR heads can take to heart....
by Paul Wilke | Aug 21, 2013 | General
I changed the way I shave. Every few years, convinced that there’s a better way out there, I change my daily shaving regimen. I’ve tried just about every method – wet, dry, with a razor with five blades, an electric razor, Dollar Shave Club, with gel, foam, soap,...
by Paul Wilke | Jul 1, 2013 | General
Language evolves. When was the last time you said the word “ye”? When was the last time you put an umlaut on anything that wasnt German or Mötley-Crüe-related? For that matter, when was the last time anyone wrote about Mötley Crüe? Did you know that there are four...
by Paul Wilke | Apr 16, 2013 | General
Three days a week, I run. I’m not a marathon runner, and I’m not a good runner. Most days I hate running, but I have set a goal for myself this year to run a 5K and a 10K. I have an app on my phone that tells me how far and fast I have to run every day to achieve...
