Crisis Comms: Some advice for PR pros and CEOs
Earlier today, Upright CEO Paul Wilke pulled some thoughts and advice together on the recent United Airlines crisis, highlighting what all companies can do in times of trouble. Read it...
read moreInto the deep end: What good crisis comms looks like
Sometimes we’re our own worst enemies. Ryan Lochte managed to prove that single-handedly earlier this week in Rio, when he combined bad boy behavior with tall tales and a very questionable approach of being forth-coming with the media. For nearly three days, the...
read more
The Shoehorn Effect, or “Another Reason Press Releases Get a Bad Rap”
Here are five ways this press release (or any M&A announcement) can work
read more
Try this at home: 5 tips for DIY PR success
People in the public relations agency business are likely to tell you that PR is best left to the professionals. In most cases, PR does fall into the “Do Not Try This At Home” territory, but there are steps that you can take to practice smart, strategic public...
read more
Lessons learned from the Napa earthquake: 8 ways to prepare for a tourism disaster before it happens
On August 24, 2014 at 3:20am, a 6.0-magnitude earthquake rocked Napa, California and the surrounding area. This was the largest earthquake to hit the SF bay area since the 1989 Loma Prieta earthquake. As the middle of the night turned into day, those of us in the area...
read more
The importance of strategic PR leading up to an IPO
This morning I was quoted in Canada's Financial Post, talking to Christine Owram about Uber's PR push leading up to its possible IPO. You can read the article here or read more about how companies should be thinking about IPO PR earlier rather than later here. Photo...
read more
From Airways News: The Passenger Experience on U.S. Airlines Versus the Big Three Gulf Carriers: Fair Fight?
As PR professionals, we don't often get to talk to reporters about anything other than PR or our clients. Travel and tourism is strong foundation of Upright Position Communications and something I'm very passionate about, so it was wonderful to be interviewed...
read more
From USA Today: Tech girl interrupted – The case for more women in tech
For my first blog post on Upright, I'd like to share with you this piece I wrote for USA Today about women in tech. Read it...
read more
Lost Vegas? Why CES isn’t a sure PR bet
For the first time in four years, I’m not attending the Consumer Electronics Show (CES) in Las Vegas, and I’m okay with that. For PR professionals, CES is like being in the fourth ring of a three-ring circus: All eyes are on the clowns, the lion tamers and the...
read more
Playing with Fire: The Perils of “No Comment” and “Off the Record”
This year might go down as one of the biggest years in terms of successful people saying (and doing) stupid things, making poor PR decisions and getting called onto the mat for them. Recently, we've seen two major flare-ups involving a senior exec from Uber and Bill...
read more