by Paul Wilke | Nov 4, 2015 | General
Earlier this week, Activision Blizzard made a bold acquisition in purchasing King Digital Entertainment for $5.9 billion. A leading video game company buying the maker of a groundbreaking game like Candy Crush is significant news. As we know, big news gets lots of...
by Paul Wilke | Sep 9, 2015 | General
People in the public relations agency business are likely to tell you that PR is best left to the professionals. In most cases, PR does fall into the “Do Not Try This At Home” territory, but there are steps that you can take to practice smart, strategic public...
by Paul Wilke | Apr 20, 2015 | As Seen In, IPOs & Capital Funding
This morning I was quoted in Canada’s Financial Post, talking to Christine Owram about Uber’s PR push leading up to its possible IPO. You can read the article here or read more about how companies should be thinking about IPO PR earlier rather than later...
by Paul Wilke | Nov 21, 2014 | General
This year might go down as one of the biggest years in terms of successful people saying (and doing) stupid things, making poor PR decisions and getting called onto the mat for them. Recently, we’ve seen two major flare-ups involving a senior exec from Uber...
by Paul Wilke | Nov 13, 2014 | General
It’s been said that success doesn’t come easy, and success in PR is no exception. There are shortcuts and cases where there are ways to get easy wins, but they are rare. Many startups dabbling their toes in the PR waters seem to be frustrated with the results they...
