by Paul Wilke | Sep 9, 2015 | General
People in the public relations agency business are likely to tell you that PR is best left to the professionals. In most cases, PR does fall into the “Do Not Try This At Home” territory, but there are steps that you can take to practice smart, strategic public...
by Paul Wilke | Nov 13, 2014 | General
It’s been said that success doesn’t come easy, and success in PR is no exception. There are shortcuts and cases where there are ways to get easy wins, but they are rare. Many startups dabbling their toes in the PR waters seem to be frustrated with the results they...
by Paul Wilke | Jul 9, 2014 | As Seen In
Today on Upright, we’re spreading the word beyond the blog. Over at PRNewser in care of MediaBistro and AirPR, I wrote this piece that provides some tips for making sure your CEO is ready for IPO day. Read...
by Paul Wilke | Jul 3, 2014 | IPOs & Capital Funding
This week, I saw that MarketWired (a company with a focus on distributing press releases) issued a blog post titled “Is the press release dead?”, which is sort of like IHOP putting out a blog post asking “Is pancake eating a thing of the past?”. The “death of the...
by Paul Wilke | May 22, 2014 | As Seen In
Today on Upright, we’re spreading the word beyond the blog. To celebrate LinkedIn’s expansion of contributed content, I wrote this piece on networking, proving that just because it’s necessary, doesn’t mean networking has to be a necessary evil. Read...
