In this video, Upright Position Communication’s CEO, Paul Wilke, and Senior PR Strategist, Janie Gianotsos, discuss the four Cs of successful media interviews and how they can help you master your next media interview. We help many of our clients with media...
When our clients ask us to share something with reporters “on background,” our red flags start waving. There are rare times when this makes sense, but sharing information with reporters while asking them not to attribute this information to anyone specific in your...