by Paul Wilke
Activision Blizzard made a bold acquisition in purchasing King Digital Entertainment for $5.9 billion. A leading video game company buying the maker of a groundbreaking game like Candy Crush is significant news. As we know, big news gets lots of media coverage. I was...
by Paul Wilke
People in the public relations agency business are likely to tell you that PR is best left to the professionals. In most cases, PR does fall into the “Do Not Try This At Home” territory, but there are steps that you can take to practice smart, strategic public...
by Paul Wilke
On August 24, 2014 at 3:20am, a 6.0-magnitude earthquake rocked Napa, California and the surrounding area. This was the largest earthquake to hit the SF bay area since the 1989 Loma Prieta earthquake. As the middle of the night turned into day, those of us in the area...
by Paul Wilke
I was quoted in Canada’s Financial Post, talking to Christine Owram about Uber’s PR push leading up to its possible IPO. You can read the article here or read more about how companies should be thinking about IPO PR earlier rather than later here. Photo...
by Paul Wilke
As PR professionals, we don’t often get to talk to reporters about anything other than PR or our clients. Travel and tourism is a strong foundation of Upright Position Communications and something I’m very passionate about, so it was wonderful to be...
by Jessica Gomez
For my first blog post on Upright, I’d like to share with you this piece I wrote for USA Today about women in tech. Read it...
by Paul Wilke
I’m not attending the 2015 Consumer Electronics Show (CES) in Las Vegas, and I’m okay with that. For PR professionals, CES is like being in the fourth ring of a three-ring circus: All eyes are on the clowns, the lion tamers and the tight-rope walkers in the other...
by Paul Wilke
This year might go down as one of the biggest years in terms of successful people saying (and doing) stupid things, making poor PR decisions and getting called onto the mat for them. Recently, we’ve seen two major flare-ups involving a senior exec from Uber...
by Paul Wilke
It’s been said that success doesn’t come easy, and success in PR is no exception. There are shortcuts and cases where there are ways to get easy wins, but they are rare. Many startups dabbling their toes in the PR waters seem to be frustrated with the results they...
by Paul Wilke
Many articles have been written asking “Is the press release dead?” The “death of the press release” story has practically become an internet meme and is one that gets trotted out religiously. It’s usually fairly self-serving to the organization putting it...
